Heatmap
Heatmap provides information about most visited places in store, displays hot and cold zones depending on customers activity
Advantages
analytics of warm and cold areas in shopping centers and public places
analytics of buyers activity among retail space
analytics of reaction to ads or external banners
- VEZHA heatmap helps to track people flow in store or shopping center and analyze customer activity
- The module provides information for analyzing the attractiveness of advertising
- The module helps with product placement on shelves to attract customers
- Provides information about most visited places in store
- Generation of report for an hour, a day, a week and selected period of time
- Cross-platform and multilingual interface
Product Verification
How It Works
Data from CCTV cameras are processed by special algorithm
The algorithm measures the intensity of people flow passing through the control zones
A heatmap is formed, which shows the intensity and density of client flow at different periods of time